Ads that bring buyers, not just form fills.
Meta Ads Management Dubai
We manage Facebook and Instagram ads for businesses in Dubai and across the UAE: lead, sales and click-to-WhatsApp campaigns, with creative in English and Arabic. Our fee is 10% of your monthly ad spend, with a minimum of AED 1,500 a month, or AED 2,500 when we run Google Ads too. You pay Meta directly for the ads, and every lead and sale is tracked before a campaign goes live.
Tracking First: Pixel and Conversions API
Before any campaign starts we install the Meta Pixel and the Conversions API, so Meta receives your real leads and sales from the server, not only what the browser lets through. We connect your forms, WhatsApp and CRM, so we can tell a real enquiry from a click.
That matters because Meta optimises towards whatever you tell it is a result. If cheap form fills count as wins, it finds more of them. We feed back which leads became customers, so the algorithm learns to find more of those instead.
Measure the customer, not the click.
Leads You Can Actually Sell To
UAE advertisers know the problem: forms filled by people looking for jobs or by accounts that never answer. We add qualifying questions to instant forms, use click-to-WhatsApp where a conversation works better, exclude audiences that waste spend and check lead quality with your team every week.
Campaigns run on Meta's Advantage+ set-up where it helps and with tighter targeting where it does not. Property, credit and employment ads go under Meta's special ad categories, with the targeting limits that come with them.
Fewer junk leads. More conversations.
Creative in English and Arabic
We write and design ads in English and in real Arabic, not machine translation, as images, carousels and short Reels. Each campaign gets several variants, so we can stop the weak ones early and give budget to what works. You send product photos or footage; we do the rest.
Only 13.9% of the UAE business websites we studied offered working Arabic. An Arabic ad that lands on an English page loses people, so we check the landing page too and fix it or build a fast one when needed.
Speak to customers in the language they buy in.
Pricing, Reporting & What We Promise
You pay whichever is higher: 10% of the month's ad spend or AED 1,500 (AED 2,500 with Google Ads as well). Prices exclude 5% VAT, there is a 3-month minimum and then 30 days' notice. Ads in regulated sectors such as health or property need their permits before they run; we plan for that.
Each month you get one report with spend, leads or sales, cost per lead and what we changed, plus a review call. Your ad account, pixel and data stay in your company's name.
Want more real leads from Instagram? Let's talk.
Next steps
Related services
At a glance
OXEDGE manages Facebook and Instagram ads for UAE businesses: lead, sales and click-to-WhatsApp campaigns with English and Arabic creative, tracked with the Meta Pixel and Conversions API. The fee is 10% of monthly ad spend or AED 1,500, whichever is higher (AED 2,500 with Google Ads too), excluding 5% VAT, with a 3-month minimum. Ad spend is paid to Meta directly.
Related guides: Ad budgets and costs in Dubai · Instagram and Messenger chatbots · Sale landing page checklist
Prices checked on 3 November 2026.
- Fee
- 10% of spend, min AED 1,500/month (Meta + Google min 2,500)
- Campaigns
- Leads, sales, click-to-WhatsApp, Advantage+
- Tracking
- Meta Pixel + Conversions API, CRM and WhatsApp
- Creative
- Images, carousels and Reels in English and Arabic
- Contract
- 3-month minimum, then 30 days' notice
- You own
- Domain, accounts, code and data, registered in your name
FAQ
How much do you charge to manage Meta ads?
10% of your monthly ad spend or AED 1,500, whichever is higher, excluding 5% VAT. With Google Ads as well, the minimum is AED 2,500. Ad spend is paid by you directly to Meta.
How long before I see leads?
Campaigns usually launch within 1 to 2 weeks, after tracking is set up. Meta then needs a learning period of about one to two weeks of steady results before costs settle.
How do you stop fake or job-seeker leads?
We add qualifying questions to forms, use click-to-WhatsApp where it fits, exclude wasteful audiences and send your real customer data back to Meta through the Conversions API, so it learns which leads matter.
Why do I need the Conversions API if I have the Pixel?
Browsers and phones block part of the Pixel's data. The Conversions API sends leads and sales from your server, so Meta sees more of your real results and optimises better.
Do you make the ad creatives?
Yes. We write and design images, carousels and short Reels in English and Arabic. You provide product photos or raw footage where you have them.
Can ads send people straight to WhatsApp?
Yes. Click-to-WhatsApp ads open a chat with your business. We track those chats as results and can connect them to a WhatsApp AI agent or your CRM.
Do I need a permit to advertise in the UAE?
Some sectors do. Health, property and other regulated ads need approvals or permit numbers before they run, and influencer-style promotion has its own rules. We check what applies before launch.
What is the contract term?
A 3-month minimum, then 30 days' notice. Your ad account, pixel and data stay in your company's name throughout.
Related insights
Guide
October 22, 2026
How Google prices clicks and caps spend, 2026 cost per click and cost per lead by industry in AED, what moves the price, how to set a monthly budget, the costs beyond the click and a budget calculator.
Guide
October 7, 2026
What Meta allows on Instagram and Messenger in 2026, how comment-to-DM and human handover work, what to automate first, PDPL consent and the metrics to track, with a launch checklist.
Checklist
October 21, 2026
Build a White Friday sale page in 10 working days: 2026 dates, the promotion permit, Arabic and English copy, a fast mobile build, UTM and GA4 tracking, payments and a 12-point launch checklist.